Here’s what happened in the wonderful world of VR last week:
Magic Leap raised $800 million in Series C: For those that don’t know, Magic Leap is the mixed reality company secretly building the future. They are trying to make a “light field” leap beyond comparatively simple stereoscopic 3D head-mounted displays like the Oculus Rift and PlayStation VR. Per UploadVR, light fields can perfectly recreate the way our eyes see the world, duplicating visual cues ignored by the current crop of VR head-mounted displays.
Virtually there. The Verge gives VR a reality check: Adi Robertson goes deep to breakdown everything you want to know about VR at this point. “For all the work that’s gone into virtual reality entertainment, it remains an industry powered by hype and hope.”
Popular game, Eve, will come with Oculus: Some people are calling Eve: Valkyrie the new Wii Tennis. Oculus founder Palmer Luckey said Valkyrie “perfectly captures to the promise of immersive gaming.”
The Pixar of VR?: Virtual Reality studio, Baobab, raised $6 million to become leading VR storytellers. Pixar co-founder warned everyone that VR is not storytelling, which brings up an interesting debate. Powerful storytellers like the New York Times have already begun capitalizing off VR.”We’re inventing a new cinematic language,” declared Maureen Fan, Baobab CEO.
Using VR to explore North Korea: Can’t get into North Korea? Use virtual reality instead! ABC and Jaunt VR broadcasted North Korea’s anniversary march.
Sports and Virtual Reality:
Showtime Boxing broadcasted its first fight in VR: The inaugural broadcast overshadowed the fighters themselves. Using the increasingly popular 360 degree camera angle, Showtime gave a nice preview of what it’s like to be near a boxing ring. While I would’ve liked to see more angles, it still bodes well for the future of sports. The video had >100k views in a couple days.
The NBA wants VR, but can VR support the NBA?: Digital trends interviewed Melissa Rosenthal, Senior Vice President of Digital Media at the NBA. Rosenthal seemed unimpressed with their NextVR experiment. “When you put the device on, you’re so disconnected from everything else around you and so much about the game is that communal experience.” Socializing is a key point of adoption for sports/VR and something we at Virtually Live are priding ourselves on.
The next wave of sports: Al Jazeera dove into the possibilities for VR in sports. From league sentiments to financial opportunities, there’s a lot of interesting things to think about here. For example, the NBA could sell its $2,000 courtside seats more times than what the arena’s capacity allows, thus generating an “infinite ticket”.